September 30, 2023


Unlimited Technology

3 New Google Maps Features That Provide More Interactive Experience to Users

Remember the good old days when we all had a big fold-up road map to navigate around the cities? Back then, we paid more attention to road signs and even asked locals for directions. While it was adventurous, it also came with certain limitations. With the evolution of Google Maps, we get accurate map details of different locations in real-time traffic conditions, speed limits, information about stalled vehicles, alternate routes, and even opening and closing times of the businesses near you. It’s more like a travel companion and a daily lifeline for people constantly on the go, especially salespersons, delivery persons, and drivers who majorly rely on transport for bread and butter. 

Google Maps is the world’s most popular navigation app, and it just keeps getting better. Recently, Google unveiled three new features that provide users with an even more interactive experience. As an SEO agency in Sydney, we’re excited to explore these new features and explain how they can help you get the most out of your Google Maps experience.

New Feature #1: Immersive View 

Google Maps recently unveiled a new feature called “Immersive View,” which provides an interactive and immersive experience for users. This innovative feature brings the world to life by showing street-level imagery and providing access to rich details about landmarks and businesses. You’ll get a simulated bird-eye view of a city from different angles and a sneak-peak of shops, restaurants, and other businesses. Users can navigate their way around the map with unparalleled accuracy and insight. The high-resolution images allow users to explore places and even see details of different areas, such as gardens, parks, and other attractions. This feature also enables users to switch between multiple views, such as satellite, terrain, hybrid, and street view.

According to experts from the best SEO company in Sydney, Google uses neural radiance fields (NeRF), a state-of-the-art AI technique, to develop realistic visuals and convert regular images into 3D depictions. As a result, the immersive view accurately showcases the lighting, texture of materials, and background details to give users the feel of a place, even before they visit. 

New Feature #2: Live View

Live View is a new feature on Google Maps that provides users with an immersive experience when they’re navigating to a destination. The feature uses augmented reality (AR) technology to show a 3D view of the map in real-time. With Live View, users can get a more accurate sense of their surroundings, making it easier for them to find their way. In addition, this new feature provides details like operating hours, the latest activity, ratings and more to help users make wise decisions. 

New Feature #3: New Updates for EV Drivers

Electric vehicle (EV) drivers now have more options than ever when it comes to navigating their way around. Google Maps has recently added new features that make it easier for EV drivers to plan their trips and find charging stations along the way. SEO Sydney professionals say that this new update makes it easier for EV drivers to stay up to date with the latest information. With the Live View feature, EV drivers can access detailed, real-time information about charging stations in their area. This includes details such as availability and station locations. Additionally, they can also get an overview of the total charge times, cost, and estimated arrival times. 

With this new update, EV drivers can easily plan their trips without worrying about running out of power during their journey. It also helps EV drivers to stay connected and have a smoother and more enjoyable driving experience.

Wrapping Up

Google Maps has always been an essential navigation tool for travellers, but now the app has added new features that take the user experience to a whole new level. SEO Sydney professionals agree that Google Maps’ new immersive view, live view, and updates for EV drivers provide users with a much more interactive experience. With these features, users can better navigate their environment and take advantage of the app’s capabilities.

Overall, these features can provide a more interactive experience for users and businesses alike. They not only increase safety and improve navigation but also provide insight into the local area, giving users a better understanding of what to expect. With this information, businesses can make sure that their stores are visible on Google Maps, allowing them to reach a wider audience and give customers the best possible experience when they arrive.