July 19, 2024


Unlimited Technology

Roku Ultra is on sale at Amazon

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Step up to 4K streaming with the most video streaming channels than any other platform. (Photo: Amazon)

Step up to 4K streaming. (Photo: Amazon)

Dreaming of ditching cable? With streaming quickly becoming the go-to way to binge watch, it’s hardly a surprise that droves of former cable lovers are transitioning to streaming devices — namely, the Roku.

The Roku Ultra — on sale for an all-time low price of $69, down from $100 — gets you access to HBO Max, Hulu, Netflix, Disney+ and more. It’s a must for older TV sets that don’t have built-in streaming, or if you’re just tired of watching White Lotus on a tiny tablet, laptop or phone screen.

And if you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

One of the brand’s most powerful devices, the Roku Ultra turns any TV with an HDMI port into a smart TV. It supports Wi-Fi and wired streaming via Ethernet for a smooth and steady HD and 4K Ultra HD picture quality. Translation: You’ll notice little loading time or buffering. Thanks to HDR (High Dynamic Range), you’ll get vivid colors, inky black levels and the sharpest picture imaginable. 

The Roku Ultra can access more than 500,000 streaming channels (more than any other platform out there), including Amazon Prime Video, Apple TV and SlingTV. It has a built-in USB port for thumb drives and external hard drives (a rarity on 4K streamers these days), so you can bring your own media and photos to the party. 

Shoppers can’t get enough. “Very easy to set up and add the channels I wanted,” raved a five-star reviewer. “I was blown away that it automatically programmed itself to my TV…The remote find feature is a must… Very fast and we even love the aquarium screensaver.”

What's in the box?! The Roku Ultra, Roku voice remote with two AA batteries, HDMI cable, power supply and a pair of earbuds for private listening. (Photo: Amazon)

What’s in the box? The Roku Ultra, Roku voice remote with two AA batteries, HDMI cable, power supply and a pair of earbuds for private listening. (Photo: Amazon)

“The best device for the best streaming experience,” shared another satisfied Amazon shopper. “Easy to understand user interface. Simple and quick five step setup process…”

At $69 (was $100), the Roku Ultra even comes with a special remote control that features a headphone jack, so you can listen to your TV without disturbing the rest of your household. Just plug the included JBL headphones into the remote to automatically go into private viewing mode. Sweet.

Want more? Scroll for some of Amazon’s best sales this week:


  • TCL 32-inch 3-Series HD Roku Smart TV, $188 (was $230), amazon.com

  • TCL 50-inch Class 4-Series 4K UHD Smart Roku LED TV, $400 (was $500), amazon.com

  • Samsung 55-Inch Class Neo QLED QN90A Series – 4K UHD Quantum HDR 32x Smart TV with Alexa Built-in, $1,548 (was $1,800), amazon.com

  • Samsung 65-Inch Class QLED Q70A Series Smart TV, $1,098 (was $1,400), amazon.com

  • Sony X85J 85-Inch 4K Ultra HD LED Smart Google TV, $2,498 (was $2,800), amazon.com

Headphones and earbuds

  • Samsung Galaxy Buds+, $100 (was $150), amazon.com

  • Samsung Galaxy Buds Live, $117 (was $170), amazon.com

  • Apple EarPods with Lightning Connector, $14 (was $29), amazon.com

  • Apple AirPods with Wireless Charging Case, $160 (was $199), amazon.com

  • Beats Flex Wireless Earbuds, $39 (was $50), amazon.com

  • TOZO T10 Bluetooth 5.0 Wireless Earbuds with Wireless Charging Case, $24 with on-page coupon (was $50), amazon.com

  • Sony WH1000XM3 Noise Cancelling Headphones, $300 (was $350), amazon.com

  • Philips Fidelio X3 Wired Over-Ear Open-Back Headphones, $254 (was $349), amazon.com

Smartphones, smartwatches and tablets

  • Fitbit Ace 2 Activity Tracker for Kids, $40 (was $70), amazon.com

  • Zonko 10-inch Tablet, $110 (was $140), amazon.com

  • Motorola Moto G Power, $220 (was $250), amazon.com

  • Ulefone Note 9P smartphone, $136 with on-page coupon (was $200), amazon.com

  • Apple iPad Air 2020 (10.9-inch, Wi-Fi, 64GB) – Gold (4th Generation), $539 ($599), amazon.com


  • PS4 Controller Charger Dock Station, $14 (was $20), amazon.com

  • NBA 2K21, Xbox Series X, $20 (was $70), amazon.com

  • Just Dance 2021 – Nintendo Switch Standard Edition $25 (was $50), amazon.com

  • Watch Dogs: Legion, $20 (was $60), amazon.com

  • Assassin’s Creed Valhalla, PlayStation 4, $45 (was $60), amazon.com

  • Nintendo Joy-Con (L)/(R) Fortnite Fleet Force Bundle – Nintendo Switch, $69 (was $80), amazon.com

Smart home

  • Netgear Wi-Fi Range Extender EX6120, $40 (was $57), amazon.com

  • C by GE On/Off Smart Plug, $10 (was $26), amazon.com

  • Kasa Smart Plug Power Strip HS300, $50 (was $80), amazon.com

  • Govee’s Lynx string-light kit, $27 with on-page coupon (was $48), amazon.com

  • Smonet Smart Deadbolt, $135 with on-page coupon (was $400), amazon.com

  • Alexa Enabled Smoke Detector and Carbon Monoxide Detector Alarm with Premium Home Speaker, $176 (was $265), amazon.com


  • Hoover MAXLife Pro Pet Swivel Bagless Upright Vacuum Cleaner, $170 (was $200), amazon.com

  • Shark NV360 Navigator Lift-Away Deluxe Upright Vacuum, $160 (was $200), amazon.com

  • eufy by Anker, B
    oostIQ RoboVac 11S, $150 with on-page coupon (was $230), amazon.com

  • Shark IQ Self-Empty Base Robot Vacuum, Wi-Fi, $500 (was $600), amazon.com

  • Coredy L900 Robot Vacuum Cleaner, $350 (was $520), amazon.com


  • Black+Decker Crush Master 10-Speed Blender, $25 (was $50), amazon.com

  • Ninja Personal Blender, $60 (was $70), amazon.com

  • 12″ Stone Earth Frying Pan by Ozeri, $30 (was $55), amazon.com

  • Ninja AF101 Air Fryer, $100 (was $120), amazon.com

  • ThermoPro TP03 Digital Instant Meat Thermometer, $10.50 (was $30), amazon.com


  • iSmile Teeth Whitening Kit, $38 (was $48), amazon.com

  • Crest Whitening Emulsions Leave-on Teeth Whitening Kit, $45 (was $60), amazon.com

  • PURA D’OR Original Gold Label Anti-Thinning Biotin Shampoo, $30 (was $39), amazon.com

  • Sdara Rose Quartz Roller, $14 (was $20), amazon.com

  • LilyAna Naturals Retinol Cream for Face, $20 (was $30), amazon.com


Bedding and Home

  • Plixio Shredded Memory Foam Bed Pillows for Sleeping, $30 (was $50), amazon.com

  • YnM Weighted Blanket, $40 with on-page coupon (was $80), amazon.com

  • LuxClub 6 PC Sheet Set Bamboo Sheets, $35 (was $57), amazon.com

  • Danjor Linens Queen Size Bed Sheets Set, $24 (was $38), amazon.com

  • MERITLIFE Premium 100% Waterproof Queen Size Mattress, $27 (was $39), amazon.com

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